Tuesday, November 1, 2011

Designing Bumper Stickers

A typical bumper sticker is 11" x 3". Generally you want the person in the car behind, while driving or waiting at the traffic lights to read what you want to say.

The simple way to do that is use a simple big text message.

That may be OK for "Save The Whales", or "I love any shit Apple makes!" but is that all you really want to show and say?

The images here shows 2 of 8 options we were working with recently. If you just want to show the URL and a message of what that business does, then the top one may be fine. It will be easy to read from a distance and get a message across, but would it get someone to actually visit the site and look at the style of graphics samples?

Now the bottom image is more complicated, not so easy to read, but also has some visual samples and the URL. Would it get a second look? Would it possibly get someone to actually remember and look up the URL when they get home or to the office?

We have used the very affordable zazzle to make this bumper sticker to try out.

We don't have hard facts to support that one is better than the other, other than a bigger sign than a bumper sticker is better for business advertising on a car!

Sunday, August 28, 2011

Megacurve Productions



Megacurve Productions built as a simple Google site.

Sunday, August 21, 2011

Animated History of Cool Stuff #2 - Turbocharging





The same format, this time on car turbocharging. The animated blackboard illustrations were put together in After Effects, but it could have all been done directly in Movie Studio, as all the images are full frames generated from Photoshop.


It is supposed to be humorous and educational. It also demonstrates a cost effective method of producing an animated technical presentation using narration.

Saturday, August 13, 2011

Animated History of Cool Stuff #1 - Car Aerodynamics



Basic animated narrator and black board illustrations. Additional frames drawn in Photoshop and put on the Vegas Movie Studio time line by hand….. more Anime than Disney.

Thursday, August 11, 2011

Car Aero Dynamics Animatic



This is the first stage of producing a 2 minute edutainment video episode on race car, and other, technology. This is a series of story board images put to music and narration. The narrator being someone combining characteristics of Jeremy Clarkson and Stirling Moss. Hopefully combining humor, cool music and historic information. The information is carried in the "black board" diagrams and narration.


The next stage is to animate and lip sync the narrator and animate the black board drawings.
This format is for producing a series, with the mobile phone being the target platform. A series of different topics with different music soundtracks.